Creative Spaces

While I was having an intense discussion about Conversational Marketing in a Boss store a few weeks ago, I realized that some of the most productive and thought-provoking meetings took place in weird locations:

– Bell Tower of the Michel ( a church in Hamburg)

– Rooftop of an apartment

– On a swing in the lobby of an old apartment (Yes, there was a swing!)

– On a bicycle

– in a parking lot

Do we really need creative spaces or do we need to make sure that we create environments that allow for serendipity?

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