While I was having an intense discussion about Conversational Marketing in a Boss store a few weeks ago, I realized that some of the most productive and thought-provoking meetings took place in weird locations:
– Bell Tower of the Michel ( a church in Hamburg)
– Rooftop of an apartment
– On a swing in the lobby of an old apartment (Yes, there was a swing!)
– On a bicycle
– in a parking lot
Do we really need creative spaces or do we need to make sure that we create environments that allow for serendipity?